
Braum’s
Braum’s Recipes
Skills: Adobe After Effects
At Freestyle Creative, one of my ongoing projects were the biweekly recipe videos for the Braum’s social media. As an editor, these videos required me to be concise and creative to fit the whole cooking and baking process in thirty seconds. Social media is a fast platform, so it was important to grab the audience’s attention quickly to ensure full video play-through and hopefully multiple views per person.